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Facebook To Launch New App Center

How do you discover new apps? Well, Facebook is hoping to change the answer to that question.

Facebook is launching their own, new App Center, touting it as a “a place to find social web, desktop, and mobile apps”—and not just Facebook apps.

Facebook’s App Center will bring Facebook’s 900 million users all the best in iOS apps, Android apps, web apps, mobile web apps, and even desktop apps. Both free and paid apps will be available.

With the App Center, Facebook hopes to solve the app discovery problem, and base your decisions on what you and your friends enjoy.

Not only will Facebook’s App Center be personalized to your stated preferences and profile, it will also feature an iTunes App Store-like focus on quality. Each app will have star ratings gathered from users.

Facebook will also be collecting data on how often users come back to the app and how long they use the app.

All of these scores will be combined to determine an app’s overall quality. App developers will also be able to view these stats, and can tweak and perfect their apps based on this data.

While this move may confuse some, Facebook insists it is not competing directly with Apple or Google. The App Center will send traffic to both the iOS and Android platforms.

For interested developers, you can read more at the Facebook Developers Blog.

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